3-day business sprint for CBR Creatives

AN INDUSTRY COLLABORATION WITH CIT FOR OVER 18’s.

This is a real-world, build-and-test experience culminating in selling to real customers at a real commercial pop up stall.

You don’t need months, a bank loan, or the “perfect” idea to get started.

What you do need is to test and validate your business model and product before investing serious time and/or money.

Stop overthinking and start testing. Take your idea or creative product through this short business sprint to see if it actually works in the real world.

Create something real, put it in front of real people, and learn what actually works – FAST! 

Who This Is For

• A Creative yet to create a business model + monetise
• An aspiring entrepreneur (pre-business stage) wanting a low- cost option of testing  products/business model in the real world with real customers
• Wanting to work through how to turn a hobby into business model and test products
• Having trouble getting started but have an idea/product 
• Wanting to test a side hustle quickly
• Tired of overthinking and want action
• Wanting a structured, supportive environment to start

No prior business experience needed. Product concept must be past prototype stage.

In this 3-day intensive, hands-on experience, you’ll go from idea and value creation→ customer identification →offer →customer validation with LIVE selling at either Old Bus Depot Markets or Capital Food Markets.

Expect:

• Fast-paced, hands-on course content
• Real conversations, not just theory
• Support and guidance
• Learning by actually doing the work
• The excitement (and nerves) of selling to real customers
• Reflection and feedback to move forward based on your own real-world experience

We compress months of trial-and-error into a structured, guided business sprint:

Day 1: Design & Define 

• Build your business model step by step 
• Understand value creation concepts and customer identification processes
• Define your ideal customer
• Define value and identify/modify your intended product or service to what people actually want

Day 2: Build & Prepare

• Market test your product with real people to refine your minimum sellable product/service 
• Set your pricing strategy after market testing with real people
• Create a logo for your pop-up stall
• Define your WHY, prepare and practice your pitch

Day 3: Validate and Sell Live at Commercial Pop-up market

• Set up at commercial pop-up space with the Maker2Market program from 9am – 5pm 
• Present your offer/product/service and interact with real customers
• Test product, pricing, messaging and demand
• Make real sales and gather real feedback

You’ll finish with: 

• A validated product or service idea launched in days
• A clear offer and pricing strategy
• Real selling experience to real customers at iconic Old Bus Depot markets or bustling Capital Food Markets (valued at $220 at CFM, $115 at OBDM)
• Immediate, real-world feedback and potential revenue. 
• Confidence built through action and a repeatable framework for future ideas

COST: $400

Also receive a Maker2Market Pathways Pass to keep testing at commercial markets for 6 months at heavily reduced market stall rates. Value is dependant on usage (could save up to $900 if used monthly through a six month period).